Magento remains a powerhouse for ambitious e-commerce brands. Its backend flexibility, multi-store capability and deep integration options make it the platform of choice for merchants with serious growth plans. But there’s always been one nagging issue: the frontend.
Traditional Magento themes like Luma are notoriously heavy. They slow down page loads, inflate development costs, and frustrate content teams. For customers used to lightning-fast mobile experiences, that’s a deal-breaker.
Hyvä Commerce changes everything, and not just at the storefront. It streamlines the entire Magento experience for merchants and content teams, making daily operations faster, simpler and far less reliant on developers. As a certified Hyvä partner, ITQ Commerce is uniquely placed to help merchants harness its full potential.
What Is Hyvä Commerce?
Hyvä Commerce began as Hyvä Theme, a complete re-imagining of Magento’s storefront using modern technologies such as Alpine.js and Tailwind CSS. In just a few years, it has grown into a suite of tools that refreshes both the customer-facing site and the Magento admin.
Today, Hyvä Commerce includes:
- Hyvä Theme & Checkout: a lightweight, mobile-first stack that dramatically improves site speed and checkout completion.
- Modernised Admin Interface: a redesigned Magento backend that finally looks and feels contemporary.
- Customisable Dashboards: merchants can create role-specific dashboards (sales, marketing, technical) with drag-and-drop widgets for analytics, Core Web Vitals, server stats and more.
- Integrated Image Editor & Media Rules: crop, resize, adjust brightness, and automatically compress images on upload to maintain performance.
- Hyvä CMS: a next-generation page builder offering live previews, version history, device-specific previews and scheduled publishing.
Together, these tools tackle the long-standing Magento pain points: slow performance, complex content management and inefficient day-to-day workflows.
Why It Matters to Merchants
Hyvä Commerce isn’t just a technical upgrade. It delivers tangible business and operational benefits:
1. Speed that Converts
Sub-second page loads improve SEO rankings and reduce bounce rates, directly lifting conversions.
2. Mobile-First Excellence
A lightweight frontend designed for the mobile shopper, where milliseconds can make or break a sale.
3. Empowered Content Teams
Create, preview and schedule pages without waiting on a developer, cutting campaign timelines and costs.
4. Simpler Daily Workflow
A cleaner admin UI, custom dashboards and built-in media tools means less time wrestling with Magento and more time driving growth.
5. Frictionless Checkouts
Hyvä Checkout delivers a streamlined, mobile-first experience that keeps carts from being abandoned.
The outcome is clear: faster sites, happier teams, better conversion rates and a total cost of ownership that finally makes sense.
ITQ + Hyvä: A Partnership That Puts You Ahead
Technology evolves quickly. Our partnership with Hyvä ensures ITQ Commerce stays at the forefront of every new release, from major CMS enhancements to upcoming AI-powered features.
As an official Hyvä partner, we gain:
- Early access to new features and roadmaps, allowing us to advise clients on what’s next before it hits the wider market.
- Direct collaboration with Hyvä’s team, so complex integrations and custom components are built the right way.
- Priority support, ensuring projects move smoothly from planning to launch.
This means our clients are never “waiting for the next update.” Your store benefits from the latest performance improvements, CMS innovations and admin enhancements as soon as they’re production-ready.
How ITQ Commerce Delivers a Complete Hyvä Build
Implementing Hyvä Commerce is far more than dropping in a new theme. At ITQ, we treat it as a full Magento transformation, starting with a detailed Platform Health Check to uncover performance bottlenecks, review current extensions, and define the most efficient rollout strategy.
From there, our developers craft a custom Hyvä build. We create bespoke components, adapt third-party modules, and handle complex multi-store configurations so that the entire experience, from product pages to checkout, takes full advantage of Hyvä’s lightweight architecture. Because Hyvä is designed for flexibility, we can tailor every element without the heavy technical debt that traditional Magento themes often introduce.
We can also connect the storefront to our broader partner ecosystem. Mollie’s seamless payment integrations, for example, complement Hyvä’s streamlined checkout to keep transactions quick and friction-free. By focusing on the technologies that enhance Hyvä rather than distract from it, we deliver Magento stores that are not only UX friendly but also ready to scale with your business.
Looking Ahead: Hyvä’s Rapid Roadmap
Hyvä’s pace of innovation is striking. Here are some of the things to look forward to as they roll out:
- AI-powered content translation for easier multi-language publishing.
- Scheduled publishing for more automation, like seasonal homepage changes.
- Continuous expansion of dashboard widgets and CMS components, with agencies free to develop their own.
Because we work directly with the Hyvä team, ITQ’s clients can adopt these as soon as they’re released, keeping their Magento stores ahead of competitors.
Ready to Modernise Your Magento Store?
Your Magento backend is powerful. Now your workflows can be too. Hyvä Commerce brings the speed, flexibility and content freedom modern e-commerce demands, while our partnership ensures ITQ Commerce delivers it with precision and ongoing support.
Book a complimentary Platform Health Check today and see how we can turn your store into a fast, scalable, conversion-driving machine with Hyvä Commerce.
